Fortnum & Mason’s Tea-Themed Installation at London Design Festival
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As part of London Design Festival 2018, Fortnum & Mason will present Scholten & Baijings and their immersive, contemporary tea installation on the first floor of the historic Fortnum & Mason store in Piccadilly, from September 15-23.Using more thaFortnum & Mason’s Tea-Themed Installation at London Design Festival
As part of London Design Festival 2018, Fortnum & Mason will present Scholten & Baijings and their immersive, contemporary tea installation on the first floor of the historic Fortnum & Mason store in Piccadilly, from September 15-23.Using more than 80 pieces, designed by them for companies from across the globe, Scholten & Baijings will deliver a unique take on the tea ritual.Designer Stefan Scholten said the collaboration with Fortnum & Mason presented a great opportunity for a colourist. «The setting we will create especially for this occasion will be a field of green hues that encompasses furniture, accessories, and limited- edition products, where 300 years of tradition will meet contemporary Dutch design.»Fortnum’s is famed for beautiful, fun, and whimsical design and it is this passion for the exceptional that has been at the heart of the brand for three centuries.Fortnum’s iconic “Eau de Nil” color provided the inspiration for the installation, with all furniture and products designed by Scholten & Baijings bearing the distinctive green hue. The marble floor and tables in Eau de Nil have been produced by the Italian marble manufacturer Luce di Carrara, while the long grey wool Grid curtains have been woven in the UK for Maharam, the American textile company, and special green upholstered chairs are furnished by HAY, Moroso and Karimoku New Standard.Moreover, in collaboration with Fortnum & Mason, 1616 / arita japan, and Maharam, an exquisite porcelain tea set has been developed for the occasion in the Arita region of Japan, renowned for its fine porcelain since the 17th century.“We are thrilled to be partnering with London Design Festival to celebrate the capital’s status as the global centre of design and are excited to house the installation and give a platform to Scholten & Baijings around the topic of the ceremony of tea — a subject very close to our hearts,” says Zia Zareem-Slade, Customer Experience Director, Fortnum & Mason.The story of Fortnum & Mason legacy began in 1705, when Hugh Mason, a livery stables keeper, rented a spare room to William Fortnum, a footman in Queen Anne’s household. The Royal Family called for having new candles every night, so every evening, when royal courtiers were retiring, Fortnum emptied the candlesticks of the half-used candles and took them home to his lodgings, where he melted them down, replaced the wicks, and created new candles.http://www.blouinartinfo.com/ Founder: Louise Blouin Read more