Viral Chinese game draws big money from Nike, McDonald's - CNET
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The jumping game, accessed via Chinese social messaging app WeChat, attracted over a million players within two weeks of its launch. Now international brands are leveraging that popularity.Viral Chinese game draws big money from Nike, McDonald's - CNET
The jumping game, accessed via Chinese social messaging app WeChat, attracted over a million players within two weeks of its launch. Now international brands are leveraging that popularity. Read more