Longines Unveils New Conquest Classic Timepieces in NYC
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Mikaela Shiffrin, a popular multiple alpine ski world champion who is also the Longines Ambassador of Elegance, joined the watch brand recently for a celebration of female excellence at The Shed at Hudson Yards. The moment was also special because of the launLongines Unveils New Conquest Classic Timepieces in NYC
Mikaela Shiffrin, a popular multiple alpine ski world champion who is also the Longines Ambassador of Elegance, joined the watch brand recently for a celebration of female excellence at The Shed at Hudson Yards. The moment was also special because of the launch of new women’s watches by Longines.Shiffrin along with Longines Vice President Charles Villoz displayed new models of the Conquest Classic collection. The timepiece collection is both determinedly feminine and strongly contemporary. It’s designed to accelerate the pace of the modern woman’s day.“The panel event brought together leading women from a broad spectrum of fields, from fashion to the worlds of sport and science for a discussion of their own careers and, more broadly, the unique professional challenges and opportunities faced by women today. Shiffrin was joined by InStyle Fashion Features Director Laurel Pantin, panel moderator, and fellow panelists that included Shyla Raghav, climate change lead for Conservation International, and actress Carla Gugino,” says Longines.Shiffrin has been the Longines Ambassador of Elegance since the year 2014. As per the brand, she perfectly embodies the values of the winged hourglass brand represented in these new models. “It’s an honor to celebrate the promise, potential, and excellence of professional women in the presence of so many extraordinary accomplished personalities, and to launch these beautiful new watches with Longines,” said Shiffrin. She added, “Both elegant and sporty, the new Conquest Classic is a natural fit on my wrist. Its feminine lines and dynamic spirit make it a watch that suits my personality as an athlete and a woman.”“As women represent fifty percent of its total customer base, Longines has always been proud to support and celebrate the successes of women worldwide,” said Charles Villoz, Vice President of Longines, adding, “We attach great importance to giving them a wide range of possible variations in all of our collections, enabling them to find the perfect fit for their taste and personality. It is with great pride we present the new models of the Conquest Classic collection, here in New York in the presence of so many inspiring female leaders.”The 24-year-old alpine skier was seen wearing the new Conquest Classic watch while she greeted the audience, traditionally signed autographs, and candidly posed for photos after a panel discussion. Longines had timed all her recent victories as the Official Timekeeper of the FIS Alpine Ski World Cup and FIS Alpine World Ski Championships.Click on the slideshow for a sneak peek at the event. https://www.blouinartinfo.com/ Founder: Louise Blouin Read more