Spider-Man has an actual, literal hype train in New York City
There are metaphorical hype trains, those are normal. Less normal: actual, literal hype trains. Spider-Man now has one.
For the first time in a long time, there's going to be a Spider-Man video game. By most accounts the game is going to be pretty damn good, so you might say the game has a hype train.
But it also has an actual real-life hype train.
That was a post from Insomniac's official account. That's the development team behind the new Spider-Man game. But this thing has been spotted in the wild.
The train is located -- of course -- in New York City. 'Cause that's where Spider-Man lives and no, he's real. Don't try and tell me otherwise.
If you load up the screenshots above, there are some incredible details: Spider-Man chairs, Spider-Man posters, some ads for The Daily Bugle. As marketing stunts go, this is pretty cool.
Spider-Man hits stores Sept. 7. Head here for everything you need to know about the upcoming game.