Badgley Mischka Launches Flagship Store in Los Angeles’ Famed Sunset Boulevard
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Badgley Mischka, the iconic American design house that has exemplified timeless glamour for 30 years, recently announced its new flagship store opening at 8619 Sunset Boulevard in West Hollywood in Los Angeles. The new US store is located in a one-of-a-kind,Badgley Mischka Launches Flagship Store in Los Angeles’ Famed Sunset Boulevard
Badgley Mischka, the iconic American design house that has exemplified timeless glamour for 30 years, recently announced its new flagship store opening at 8619 Sunset Boulevard in West Hollywood in Los Angeles. The new US store is located in a one-of-a-kind, standalone historical building that truly reflects the culture and heritage of Badgley Mischka’s red carpet style and old Hollywood sophistication, as per the official release.According to the release, the new Badgley Mischka building dates back to the early 1900s and have a significant Hollywood history, a perfect match for the brand that draws inspiration from 1940s Hollywood glamour. Movies such as “Scarface” and the television show “Charlie’s Angels” have used this iconic building as a backdrop.“Badgley Mischka has a long and special history with Los Angeles and the inspirational old Hollywood opulence that has influenced our designs for the past 30 years,” said Mark Badgley, principal designer. “We want to offer a nod to those who have been with us since the inception of the brand and ensure that we are always evolving with our loyal customer base. We can’t wait to welcome the vibrant community here in Los Angeles to experience Badgley Mischka’s new store which is the quintessentially glamorous representation of the brand.”“In addition to Badgley Mischka Couture, the new store showcases our shoe and accessories collections, sportswear, and more,” added James Mischka, principal designer. “Our new store is more of a reflection of a residential space and the variety of product offerings illustrate that. We want our customers to walk in and feel very much like they are visiting a real Hollywood Hills home.”“The new brick and mortar retail space complements the brand’s strong digital shopping platform. With 21 stores currently worldwide, growing to 67 by the end of 2019, Badgley Mischka’s retail strategy has always been to cater their customer’s needs. The Badgley Mischka Couture collection, sportswear, denim, jewelry, handbags, fragrance, shoes, and sunglasses will all be available in the new store,” states the release.Click on the slideshow for a sneak peek at the store https://www.blouinartinfo.com/ Founder: Louise Blouin Read more