Balmain x Beyoncé Capsule Collection Launched
newsdepo.com
Balmain recently collaborated with Beyonce for a capsule collection. The collection was recently unveiled and is made available for sale.“Balmain x Beyonce, is based on key Olivier Rousteing designs for Beyonce’s iconic Coachella weekends, riffs on the siBalmain x Beyoncé Capsule Collection Launched
Balmain recently collaborated with Beyonce for a capsule collection. The collection was recently unveiled and is made available for sale.“Balmain x Beyonce, is based on key Olivier Rousteing designs for Beyonce’s iconic Coachella weekends, riffs on the signature varsity styles and legacy of more than 100 America’s historically black colleges and universities. Proceeds from the collection, fittingly, will be used to help fund the impressive work of UNCF, which helps thousands of students attend college, thrive, graduate and become tomorrow’s leaders,” says the Balmain website.It all started when Beyonce and her troupe were wearing their Balmain designed marching band outfits while practicing. The dancers were enjoying the outfit and so was she. This is when it struck to the Balmain creative director Olivier Rousteing that they can take Beyonce’s stage outfits to the stores and can come up with a collection to make her fans happy. Thus the corner stone for the Balmain x Beyonce collaboration was laid and rest, as they say, is history.The collaboration yielded collection that was launched in mid July. Balmain launched a three-piece Balmain x Beyonce collection in its Paris flagship. The collection is also available online. The collection includes pink and yellow sweatshirts that Beyonce flaunted on stage at Coachella. A black tee also features in the collection with the same graphic.Rousteing had reportedly said that this coming together of music and fashion is a big thing and that he wants the association to do well. As per him Beyonce is an epitome of empowerment and is a strong woman. The fact that she is a perfectionist drives everyone around her to perform better. He believes that they are on the same page. They shared the same vision for their respective domain and brought the same to the collection. The collection is more than just clothes and that the collection carries a message. The message is to never stop dreaming. Beyonce’s global success is a great tool to spread the message of standing for women’s rights and standing against racism.As per Rousteing the clothes talk to the millennial about the things they wish and the things they can achieve. He feels everyone around these days are fortunate enough to be witnessing so much and having the exposure and the know-how. It was difficult during his growing up years in France.Proceeds from the collaboration will go to the United Negro College Fund!Click on the slideshow for a sneak peek at the Balmain x Beyonce collectionhttp://www.blouinartinfo.com Founder: Louise Blouin Read more