Norman Foster’s collaboration with Rapha to create cross-country ski wear
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Celebrated architect Norman Foster has recently revealed on an Instagram post that he is collaborating with the cycling brand Rapha to create a range of cross-country ski gear.A recent post on Instagram by the founder of Foster + Partners has mNorman Foster’s collaboration with Rapha to create cross-country ski wear
Celebrated architect Norman Foster has recently revealed on an Instagram post that he is collaborating with the cycling brand Rapha to create a range of cross-country ski gear.A recent post on Instagram by the founder of Foster + Partners has made much noise about the collaboration. Followers of Norman Foster are excitingly waiting for a grand curtain-raiser to explore the gear.Foster’s post on Instagram read: “Just received the prototype of my design in collaboration with @rapha for a new range of cross country ski gear. In time to test tomorrow for my 25th cross country ski marathon — weather forecast is absolutely terrible — warm and rain — going to be slow and hard!” [Foster’s Instagram Page]The post is accompanied with an image of Foster wearing the prototype ski wear. The gear looks absolutely befitting to its glory in the shade of black matched with pink accents. The ski wear is seen flaunting the inspirational phrase, “do more with less,” perhaps to cheer the skiers facing strong weather. The quote is created using perforated holes on the lining of the coat behind the zipper. The phrase is unique and has a history behind it. The concept comes from ‘ephemeralization’ of which the phrase is a key part. This was first coined by architect and inventor Buckminster Fuller. Foster collaborated with Fuller back in 1970s.This isn’t Foster’s first Instagram post with an announcement of collaboration with the cycling brand Rapha. Last year, Foster announced via his Instagram handle about his collaboration with the brand to work on a range of clothing for cyclists. Foster, being a keen cross-country skier, keeps his Instagram and otherwise followers updated posting about his winter sports and other activities. He joined the social media in March last year and his Instagram followers seem to be getting the better of it. [The story had been first broken by Dezeen] Read more